Generation Magnets empowers and connects generations to create more engagement, job satisfaction and succes.
Generations, generation, genZ, generation Z, gen Y, generation Y, millennial, millennials, boomers, baby boomers, gen X, generation X, lost generation, inclusion, diversity, team, collaboration
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The challenges

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Generations have different values, wishes and needs

Ignoring these differences leads to awkward cooperation and frustration within a team and between teams

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Different generations also require different management and motivation

When leaders lack the relevant skills and experience, miscommunication, underperformance and demotivation in the team arise

Members of the China National Acrobatic Troupe perform during a fund-raising show at the National Theater in Yangon late on April 30, 2012.    AFP PHOTO/Ye Aung THU

Inclusiveness and diversity are envisaged but not achieved

Teams become one-sided and lack the unique and much-needed variety and diversity for survival and optimal performance
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Employees feel misunderstood

Millennials and Generation Z in particular feel unheard, out of place, losing their energy and will either leave frustrated or suffer from bore-out or burn-out


HR policies and tools are not flexible enough to serve all generations well

Old structures how to attract employees and to keep them committed no longer work, but what does?

The Solution


  A platform where these issues are addressed and dealt with directly, with every day new insights

  With practical tools for yourself, your team and your organisation

  And you learn from all perspectives (HR, executives, employees) and all generations (genX, millennials and genZ)

The Results


  You understand the generational differences, appreciate each identity and use the differences in your advantage

  You enjoy energy and flow that make everyone work together successfully

  You are able to convert generational differences into opportunities, impact and results

Your Choice


  Do-it-yourself: get to work with the practical tips and tools; or

  Get help from one of our experts in the field of your question

Generation Magnets helps


teams by empowering and connecting generations

What you can gain

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For HR Business Partners


Answers on how to embed leadershipteam development and inclusiveness smartly and effectively in your organisation

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For leaders


How to make your team, consisting of various generations with different needs, perform better

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For executive professionals


How to find your place in a diverse team with genX, millennials and genZ and benefit from the diversity for more fulfilment

Want to join our fast-growing community?

This is why you should



Direct access to numerous experts in the field of team excellence, generation collaboration and inclusion



Not just content but practical tools to make an immediate impact



Talk and share experiences with like-minded professionals



You get assignments and experiments to challenge you to the max

Follow the example of these members! 

Join our fast-growing community now!