Generation Magnets empowers and connects generations to create more engagement, job satisfaction and succes.

Generations, generation, genZ, generation Z, gen Y, generation Y, millennial, millennials, boomers, baby boomers, gen X, generation X, lost generation, inclusion, diversity, team, collaboration

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The leading platform for

empowering and connecting

generations at the workplace

Welcome to Generation Magnets

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The challenges

Generations have different values, wishes and needs

Ignoring these differences leads to awkward cooperation and frustration within a team and between teams

Different generations also require different management and motivation

When leaders lack the relevant skills and experience, miscommunication, underperformance and demotivation in the team arise

Members of the China National Acrobatic Troupe perform during a fund-raising show at the National Theater in Yangon late on April 30, 2012. AFP PHOTO/Ye Aung THU

Inclusiveness and diversity are envisaged but not achieved

Teams become one-sided and lack the unique and much-needed variety and diversity for survival and optimal performance

Employees feel misunderstood

Millennials and Generation Z in particular feel unheard, out of place, losing their energy and will either leave frustrated or suffer from bore-out or burn-out

HR policies and tools are not flexible enough to serve all generations well

Old structures how to attract employees and to keep them committed no longer work, but what does?

The Solution

A platform where these issues are addressed and dealt with directly, with every day new insights

With practical tools for yourself, your team and your organisation

And you learn from all perspectives (HR, executives, employees) and all generations (genX, millennials and genZ)

The Results

You understand the generational differences, appreciate each identity and use the differences in your advantage

You enjoy energy and flow that make everyone work together successfully

You are able to convert generational differences into opportunities, impact and results

Your Choice

Do-it-yourself: get to work with the practical tips and tools; or

Get help from one of our experts in the field of your question

Generation Magnets helps

teams by empowering and connecting generations

What you can gain

For HR Business Partners

Answers on how to embed leadership, team development and inclusiveness smartly and effectively in your organisation

For leaders

How to make your team, consisting of various generations with different needs, perform better

For executive professionals

How to find your place in a diverse team with genX, millennials and genZ and benefit from the diversity for more fulfilment

Want to join our fast-growing community?

This is why you should

EXPERTS

Direct access to numerous experts in the field of team excellence, generation collaboration and inclusion

PRACTICAL

Not just content but practical tools to make an immediate impact

INTERACTIVE

Talk and share experiences with like-minded professionals

CHALLENGING

You get assignments and experiments to challenge you to the max

Follow the example of these members!

Dirk has guided me in the process of becoming myself again and discovering what I really want, it gives me peace and confidence. His open and direct approach is enlightening and often accompanied by humour. He lets you be who you are and through his attention, feedback and concrete assignments I have gained insights and tools that I can use myself.
~ Jan-WIllem Ruts
Great learning platform and great that questions are answered so quickly!
~ Nicolas Nescio

A very enthusiastic group of professionals who know a lot about the millennial generation. As a millennial, I feel very much at home at their events. If you as a millennial or as an organisation have questions about a generation issue or personal development, this is the place to be!
~ Jerry Meijer
Every company has to deal with generational differences, and they explain how best to deal with them, especially for the millennial generation. They do this in a fun and very enthusiastic way which makes the lecture never boring and very educational!
~ Johan Paridaans

Join our fast-growing community now!